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Zebra Crossings

November 14, 2008

As a kid growing up in New York City I was taught to cross streets at the corner crosswalk and to look both ways. While crosswalks exist in many developing countries – sometimes called Zebra Crossings (think: striping) – the message to use them is not reaching children as it should. On average more than 1,000 young people a day die from road traffic injuries worldwide.

With road safety a core competency at FedEx, we are committed to helping address this issue. We work year-round in seven countries (China, India, Brazil, the Philippines, S. Korea, Canada and the U.S.) with an organization called Safe Kids Worldwide in support of their Walk This Way child pedestrian safety campaign, a program we helped them launch in 2000.

On November 4th, Safe Kids Foundation in India delivered for the first time their child pedestrian road safety lessons in Hindi. The children benefiting from these lessons attend a non-profit day care center that provides formal and informal education to kids aged 4 to 16. The picture associated with this post was colored-in by one of these kids, a child now better prepared to cope with the traffic in Mumbai.

Established in 2006, Safe Kids Foundation has reached tens of thousands of children with road safety messages through the FedEx-sponsored Walk this Way program.


    Ken Cooper says:

    SafeKids looks like a great resource. Any organization that focuses on keeping children safe and educated gets top marks in my book.

    It’s odd that other parts of the world don’t instill the same basic understanding of crosswalks as do. I guess we just take it for granted here.

    I always thank a driver who has stopped for me when I’m the pedestrian. I do this because as a driver, it’s nice to see people thanking me and if I’m having a bad day, a smile and a wave from a stranger can be uplifting.

    Though the driver of a vehicle has to stop, a lot of drivers don’t and I get really annoyed when I have seen someone standing at a crossing since I was 5 cars back and no one ahead let them cross.

    On my way to work, there is a school on the main road and it doesn’t have an official crossing outside of the school, but does have a crossing island. As far as I know, drivers don’t HAVE to stop at these (as it’s not a zebra crossing) as it’s just a halfway place for people to take refuge and cross at their convenience. However, if there is someone on this island – particularly if they have children with them, I let them cross.

    Think of it this way; when you’ve just bought your goods in a shop and the assistant gives you your change or your card receipt, I would imagine that you always tend to say “thank you” to them, even though they HAVE to give you your change or card receipt. So, in the same principle, please say thank you to the driver who stops to let you cross – it will make them happy.

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