And the CSR Film Festival winner is…drum roll please…FedEx!
Yay! What an exciting evening last night at the International Corporate Citizenship Conference 2012. My FedEx colleagues and I sat at our table, awaiting the announcement of the winner of this year’s Film Festival. With envelope in hand, the emcee paused and – in front of several hundred corporate citizenship practitioners – said: FedEx!
The annual conference is run by the Boston College Center for Corporate Citizenship. Each year, corporate social responsibility (CSR) professionals gather at the conference to learn from thought leaders in the area and to network and benchmark with each other on best practices in the CSR field.
In 2009, the Center added a CSR Film Festival as a component of the annual conference. FedEx entered the inaugural Festival, and won! Our video that year showed a compilation of several of our citizenship activities from our work in the child pedestrian safety arena to our environmental sustainability initiatives. We were top ten finalists in 2010 and 2011, and entered again this year.
Our 2012 submission features our support for ORBIS International. ORBIS is a global blindness prevention agency that we have been helping for 29 years. They operate the world’s only Flying Eye Hospital, a converted DC-10 aircraft that houses a classroom, a surgical facility and a recovery room. FedEx provides maintenance on their plane and our crewmembers serve as volunteer pilots. Other team members support medical programs around the world serving as translators between local patients and their teams of volunteer doctors, helping prepare the airplane to receive patients, and in many other ways to ensure successful programs.
Very recently we announced that FedEx is donating an MD-10 airframe to ORBIS that will serve as the basis for the next generation Flying Eye Hospital. We also provide financial support each year to help fund their medical programs and to provide two FedEx Fellowships each year. The Fellowships enable local doctors to attend world class training programs to better enable them to serve their local communities.
How exciting to receive this wonderful recognition. If you have not yet seen the FedEx and ORBIS video, please go to the conference website (http://www.bcccc.net/index.cfm?pageId=2292) and check it out, along with the other terrific entries.
We are already looking forward to the 2013 Film Festival and can’t wait to see all the wonderful submissions from corporations showing ways they are making a difference around the world.
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