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FedEx Blog

Shopping Small, Giving Back this Thanksgiving

November 18, 2014

This year, FedEx isn’t the only one preparing for a record-breaking holiday season – so too are our small business customers. In the run up to Thanksgiving – just days before Small Business Saturday – smaller food retailers are particularly busy as more and more Americans seek to add a unique twist to traditional Thanksgiving fare – adorning their tables with artisan sweets, meats and condiments.


Fat Toad Farms – Photo credit: Jeb Wallace-Brodeur

From family-owned butcher shops to cupcake bakeries and rural homesteads cooking up  goat’s milk caramel, we proudly service a growing number of small business food proprietors who experience spikes in orders leading up to Thanksgiving, including:

  • Renowned cupcake proprietor, Baked by Melissa, which experiences double the sales volumes during the holidays beginning the week of Thanksgiving.
  • Catullo Prime Meats, which conducts 40 percent of its business during the five weeks between Thanksgiving and Christmas, shipping “turduckens” and “chiduckeys” nationwide in special cold-shipping containers.
  • FedEx small business grant winner, Fat Toad Farm, which achieves 50-60 percent of its sales during holidays, shipping caramel to retailers and consumers nationwide from a rural Vermont farm.

For millions of Americans, supporting small business during the holidays is a “sweet” deal.  If you’re looking for a special touch to your holiday table, try visiting your favorite small food artisan in-store or online — a delicious twist on Thanksgiving may be just a few steps (or “clicks”) away!

Bon appétit!


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