Sound Quality Demands Perfect Fit

It happens to me daily.

I turn my head while listening to music and one of my earbuds ends up hanging off my shoulder.

At one point or another, anyone with earphones thinks about finding that elusive pair that won’t fall out so easily.

Paul Jobin did more than just think about it.

While working for one of Britain’s oldest audiology companies, he had the idea to produce custom fit earbuds.

Many users want a premium listening experience while going about their daily lives. With over a billion smartphone and tablet users around the world, this multi-billion dollar industry warranted an upgraded earphone.

With such a huge audience, Jobin went into development and later founded his company, Snugs.

He started producing custom-fit earbuds and now offers a full line of customizable products.

“Consumers want access to the latest and greatest technology. With our custom-fit earphones we have cornered the market,”Jobin said.

Take a behind-the-scenes look at Snugs, the 3-D scanning technology that makes the company’s earphones one of a kind, and find out how Jobin created a global brand from a rural town in England.