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August 3, 2012
Following incredible success in FY12, the FedExCup golf club shipping campaign is back in FY13. The campaign allows us to strategically target an audience with a passion for both watching and playing golf with a solution to provide a better golf trip. Rather than lugging heavy clubs to the airport and worrying about their safe arrival, FedEx can ship golf clubs reliably and conveniently without hassle. Check out the ads that use classic FedEx humor to cut through the clutter to tell about our solution to traveling with clubs.
May 21, 2010
I grew up around the game of golf. My father was an avid player and while he tried to pass along this heritage, I could more often be found running through the woods to find stray golf balls rather than on the tee box. Despite the fact I’m not a golfer today, I’ve always had an affinity for the sport and its interaction with nature. Apparently, I am not alone.