“Be Seen Be Safe” – FedEx joins Safe Kids and Huamu Community to Promote Safety Uniforms for Children
SHANGHAI, June 29, 2009 – FedEx Express (FedEx), a subsidiary of FedEx Corp. (NYSE: FDX) and one of the world’s largest express transportation companies, today joined hands with Safe Kids Worldwide, a global non-profit organization, and Huamu Community, in a “Be Seen, Be Safe” program to promote safety uniforms for school children in Shanghai. The new uniform, which features reflective stripes, was unveiled at the
One of the Safe Kids Walk This Way programs, “Be Seen, Be Safe” is being introduced for the first time in
Accidents involving children usually happen in the early evening, when they are less likely to be seen by drivers on the road. For drivers who exceed 60 km/h, the poor visibility at this time makes it difficult for them to keep their distance and avoid traffic incidents. When children wear the reflective uniforms, the visible distance rises up to 152.4 meters, which gives drivers enough time to stop their cars once they notice a child walking on the road.
“FedEx not only delivers fast and reliable service in
FedEx has worked closely with Safe Kids Worldwide over the past years to promote safety awareness for children all over the world. Since the company began its relationship with Safe Kids China in April 2004, it has sponsored safety education for more than 1.4 million students through in-school programs throughout the country. More than 700 FedEx employees have volunteered their time to work with teachers to educate students about road safety through interesting games and demonstrations in order to create a safer environment for child pedestrians around schools.